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352. Zurich Heart Health Index

Epidemiological Report
Zurich Financial Services
September 2010

The Zurich Heart Foundation Heart Health Index (Heart Health Index) survey measures awareness, knowledge, perceptions and behaviours relating to cardiovascular disease and associated risk factors. It specifically seeks to measure heart health related behaviours and compares them with perceptions of whether they meet current population health guidelines.

A stratified sample design was used to approximate an age, gender and geographically representative sample of the Australian population aged 20 years and over, while at the same time, ensuring a sufficiently large sample was achieved in each state and territory to support analysis and produce reliable survey estimates.

At the end of the sampling and interview process, 1,206 Australian adults aged 20 years or over were interviewed by computer assisted telephone interviewing (CATI).

The survey was developed jointly by Zurich Financial Services Australia Limited and the Heart Foundation. Throughout this report the data from the Heart Health Index survey is presented along with data from other surveys for comparison and indication of trends over time. Data from the Australian Bureau of Statistics (ABS) National Health Survey (NHS) 2007/8 data set are included, along with data from other surveys where available and relevant.

See http://www.zurich.com.au/zportal/cs/BlobServer?blobtable=GSDocument&blobcol=urldoclink&blobkey=id&blobwhere=1278891135786&blobheader=application/pdf